Which stages define the schedule?
Discovery, content planning, design, build and testing define the schedule. Each stage needs a clear output and an approval owner. Building before the service information is agreed often creates rework later.
What commonly delays a launch?
Missing copy, unapproved images, changing requirements and delayed access commonly delay launch. Domain access and third-party integrations belong on the initial checklist. Set review dates and gather assets before the build reaches them.
When is the website ready to launch?
The website is ready when the agreed requirements pass their checks. Page count alone does not establish readiness. Forms, mobile journeys, business details and indexing instructions require confirmation before the domain switches.
What should you record before making a decision?
Record the requirements and evidence relevant to this question before accepting a proposal. Distinguish the work needed at launch from ongoing responsibilities. A clear written scope gives both the business and the supplier an agreed basis for review.
- Confirm scope and approval owner
- Collect copy and images
- Approve design and page structure
- Test journeys and launch settings
Related reading